Default Variables

Default placeholders allow you to personalize campaign messages for each lead.

Available default placeholders are

• Industry - Fetches the lead’s industry information.
• Profile URL - Inserts the lead’s LinkedIn profile URL.
• Company Name - Fetches the lead’s current company name.
• Job Title - Inserts the lead’s current job title.
• Sender Name - Inserts the sender’s name automatically.
• Last Name - Fetches the lead’s last name.
• First Name - Fetches the lead’s first name.

How to use default placeholders in messages?

You can insert default placeholders into your message by typing / inside the message box. This will open the placeholders dropdown, where you can select the required placeholder. Once selected, the placeholder will be inserted at your cursor position in the message.

After adding your message with placeholders, make sure to save it by clicking the Save Messages button.

When the campaign runs, these placeholders automatically fetch lead-specific information such as first name, last name, company name, job title, and industry, making your outreach more personalized.

If you want to see how your message will appear to a lead, you can click on Preview. This allows you to view the final message with all placeholders replaced by actual lead data, such as first name, company name, or job title, before the message is sent.